ABOUT US

2025 was a year of growth, collaboration, and powerful experiences. From landmark projects to strong partnerships, thank you for being part of the PRO LAB family and journey!

PRO LAB welcomes Philip Nassar as our new Sales Manager. With over a decade of experience across IT, software, hardware, and AV — including roles at 3M, Microsoft, and Sony — Philip brings a strong track record in channel development, sales strategy, and customer relationship management. Rami Haber, CEO of PRO LAB, said: “We are excited to welcome Philip Nassar to PRO LAB. His experience, drive, and customer-focused approach align perfectly with our vision. We are confident that his leadership will contribute significantly to our growth across the region.” Link-in-bio to read the full article.

Meet the newest innovation from HIVE (@hive_media_players) — and now officially award-winning. 🏆 HIVE just received an AV Award recognizing Beeblade Nexus, the world’s smallest and most powerful media server built on Intel’s SDM architecture. Delivering native 8K60, HDMI genlocked playback, and SMPTE 2110 support, Nexus packs extreme performance into a device that literally fits in your hand. By removing the need for racks, cables, or specialist crew, it cuts cost, weight, power use, and complexity — empowering more creatives to do more with less. The NEXUS variant also stands as the world’s first 8K60 output SDM Media Engine with HDMI Genlock, utilizing HIVE’s proprietary beesync technology for flawless synchronization and professional-grade media delivery. For more information, visit www.prolabllc.com and contact us directly. #PROLAB #HIVE #BeebladeNexus #AVAwards #MediaServer #SDM #8K60 #GCC #MENA

PRO LAB is incredibly proud to have been awarded Theme Park Project of the Year for The WWE Experience at the Prolights (@prolights.it) Distributor Conference 2025. 🏆 This recognition holds special meaning for us, not only because it shines a light on one of the region’s most ambitious entertainment projects, but also because it reflects the strength of our partnership with Prolights as their distributor in the GCC & MENA region. The WWE Experience set a new benchmark in immersive, effects-driven design. As described in the project: “Beyond the proliferation of breakout screens and digital exhibits, a heavily effects-laden lighting design was crafted. More than 500 Prolights luminaires were called on to create this element, including a large number of EclProfile CT+ ellipsoidals fitted with different zoom and gobo holders depending on usage, as well as an abundance of StudioCob FCs, EclMiniFresnel FCs, EclPendant FCs, EclProfile FSs and EclDisplay DATFCs. A pair of the Mosaico FX100 IP66 image projectors were also called upon, in addition to Astra Profile600IP waterproofed profiles used to accentuate the building exterior.” Receiving this award reinforces that we are on the right path—delivering excellence, supporting our partners with dedication, and pushing the boundaries of what’s possible in immersive entertainment and architectural lighting. A big thank you to Prolights for the recognition and to every team involved in making this milestone project a success. Link-in-bio to read the full article. #PROLAB #WWE #WWEExperience #PROLINEInternational #Thinkwell #Prolights #Award #ThemeParkProjectofTheYear2025 #RiyadhSeason #KSA #Lighting